Gol Media Blog - CPA Performance Based Affiliate Network » super affiliates http://www.golmedia.com/blog Sat, 08 Dec 2012 06:05:26 +0000 en-US hourly 1 http://wordpress.org/?v=3.4.2 Why super affiliates considered banner ads as a Profitable Venture http://www.golmedia.com/blog/why-super-affiliates-considered-banner-ads-as-a-profitable-venture.html http://www.golmedia.com/blog/why-super-affiliates-considered-banner-ads-as-a-profitable-venture.html#comments Sat, 21 May 2011 17:56:25 +0000 golmedia http://www.golmedia.com/blog/?p=159
Banner advertisements are of different shapes, sizes and colors; they have been carefully designed with the intention to attract potential customers. The different types of banner ads are pop-ups, pop under windows and text ads. The text ads are key-word related and only show up when someone types the requisite keyword into the search engine. These ads function on Pay Per Click (PPC) which means that the advertiser has to pay the host website whenever someone clicks on the link. The paid for text links are sometimes highlighted as “sponsored links” and are placed in strategic places on the web page. Advertisers have to bid or pay heavily for these kind of positions, but they say it is worth for the traffic it brings. As you can see, exhibiting banner ads on your website is very profitable.

Banners typically works well if they are displayed on a website with similar and relevant content to the service or product being advertised. The subject of your content should be the deciding factor in choosing the banner advertiser. It is good to create a business plan wherein you state the focus of your website, its objective and the industry your website is about.

Determine the best position for the banner advert. You don’t want to clutter your website or place too many ads in one section. Banner ads generally get more clicks if they are placed in the area the visitor perceives first without scrolling, called the fold. Other spots include within the header, left side, right side and between content paragraphs.

It is not advisable to exhibit multiple banners on your site. It will overwhelm the viewer and detract from the actual content. Visitors will be turned off by the excessive advertisements and so leave without clicking on any one.

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